Dating/Relationship Site Case Study (May 2020)
Road to recovering from 49% traffic decrease and 29% revenue decrease after May Google Core Update
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Although harsh, it is nice to see the planning and thinking behind what to do next when things get bumpy. Do you think that the your content strategy will continue the way it is now that you are actively pruning the site? Will you be switching to a more targeted approach, perhaps using the adwords impressions and conversion data?
Awesome update, really liked the revenue negotiations. In your pie chart, what does the CM stand for if happy to say?